In Novi, Michigan, a new era of interior design is being ushered in as Graber, the renowned window treatment manufacturer, unveils its first-ever showroom in the state. This eye-catching Detroit Design Studio, brought to life by local company Clear Fortress Window Solutions, brings innovative solutions and creative designs for window treatments.
The Detroit Design Studio, ensconced comfortably in the city’s dense retail sector, is the first of Graber’s dedicated showrooms in Michigan and only the fifth across the United States. The showroom enables customers to explore a plethora of blinds, shades, and drapes in person, going beyond merely seeing a sample.
What sets the showroom apart is the integration of high-tech visualization software: a touch-screen device that facilitates customers to superimpose potential window treatment options on pictures of their own homes. This state-of-the-art feature allows users to envision the impact of a specific window design right from the comfort of the showroom.
According to Clear Fortress CEO Andrew Blanchard, the key trend in interior design today is customization. Gone are the times of uniformity. Today’s homeowners crave interiors that are truly unique, with over 60% seeking professional design expertise to create personalized spaces. With that in mind, the Detroit Design Studio caters to a large variety of preferences, capitalizing on the ongoing trends.
Another quality that Blanchard emphasizes is the growing affection for cleaner, smoother aesthetics in the home. Simple base colors, like the ever-popular whites and grays, serve as an easy canvas for customers to play with various textures while still maintaining an elegant look.
In line with the latest safety guidelines by the U.S. Consumer Product Safety Commission, all shades and blinds in the showroom are cordless. From toggle, pull, and tilt operation to roll-up solutions, customers are free to choose from a variety of creative, technologically advanced options that best suit their space and safety needs.
The integration of home automation systems has seen a significant rise, as the modern homeowner prioritizes convenience. Examples of this digital integration are displayed at the Detroit Design Studio, with the introduction of Graber’s motorized blinds that can be manipulated via a smartphone or through voice commands on Amazon Alexa or Google Home.
