The digital marketing sector is experiencing explosive growth, projected to reach $1.19 trillion by 2033 with major players like Thryv Holdings, The Trade Desk, and HubSpot leading the charge. Their innovative strategies and impressive earnings reflect the evolving landscape of digital marketing, driven by advancements such as AR, VR, and AI.
The world of digital marketing is buzzing with excitement, and for good reason! Recent forecasts show that the global digital marketing market is set to balloon from a value of $410.70 billion in 2024 to an astonishing $1.19 trillion by 2033. With a promising compound annual growth rate (CAGR) of 11.2%, this sector is poised for some serious expansion. Famous names like Thryv Holdings, The Trade Desk, and HubSpot are gearing up to take advantage of this tremendous growth.
As technology continues to evolve, the digital marketing scene is undergoing transformative changes propelled by innovations like augmented reality (AR), virtual reality (VR), and even AI-powered chatbots. These technologies are not just enhancing user engagement but are also laying the groundwork for new marketing strategies that businesses are eager to adopt.
For small to medium businesses, Thryv Holdings, Inc. (THRY) has become a go-to for digital marketing solutions and cloud-based tools. Their offerings range from customer relationship management (CRM) and search engine optimization (SEO) to digital advertising and even appointment scheduling. Recently, they completed an $80 million acquisition of Infusion Software, which will significantly enhance their SaaS capabilities.
In its latest earnings report for Q3 2024, THRY posted impressive numbers, with revenue climbing to $179.85 million and adjusted gross profit reaching $116.84 million, marking a 5.6% increase. Even more stunning was their adjusted EBITDA, which soared to $19.62 million, a staggering increase of 167.7% year-over-year. If analysts are correct, THRY’s upcoming Q4 is shaping up to be even better, with predictions of a 97.9% jump in earnings per share (EPS) and an expected revenue of $183.02 million.
Next up is The Trade Desk, Inc. (TTD), a company that’s redefining how digital advertising campaigns are managed. TTD reported that its revenues jumped by a remarkable 27.3% year-over-year to $628.02 million in Q3 2024, with a non-GAAP net income of $207.23 million. The company’s stock has been on an upswing, climbing a whopping 27.1% over the past six months and a striking 65.3% over the past year.
Looking ahead to Q4 2024, TTD is set to continue this trend, with expectations of a 25.3% increase in revenue to $759.32 million and a 38.6% rise in EPS to $0.57.
The third powerhouse, HubSpot, Inc. (HUBS), has also been making strides with its cloud-based CRM platform, which is a favorite among marketing, sales, and customer service teams. For Q3 2024, HUBS reported a revenue increase of 20.1% to $669.72 million. Its operating income, measured on a non-GAAP basis, surged by 35.9% year-over-year to $125.21 million.
HubSpot is expected to wrap up Q4 2024 with a projected revenue of $673.96 million, reflecting a 15.8% increase over the previous year. The company’s stock has also performed beautifully, closing at $714.96 with returns of 24.6% over six months and 22.3% over one year.
The strong performance of Thryv, The Trade Desk, and HubSpot illustrates a remarkable trend in the digital marketing sector. With their innovative solutions and impressive growth numbers, these companies are proving that the digital marketing landscape is not just surviving, but thriving. As we move deeper into this technological revolution, it’s safe to say that these marketing giants are well-positioned to capitalize on the expanding market.
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