Jamba’s Vibrant New ‘Hello Sunshine’ Prototype Launches


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News Summary

On March 26, 2025, Jamba introduced its innovative ‘Hello Sunshine’ prototype, designed to enhance customer experience and accelerate franchise growth. The new design features vibrant colors, modern elements like self-order kiosks, digital marketing screens, and dedicated pickup zones, all aimed at making every visit memorable. As Jamba aims for more franchise expansions, the new store layouts promise efficiency and customer engagement.

Jamba’s Vibrant New “Hello Sunshine” Prototype Launches to Delight Customers and Bolster Franchise Growth

On March 26, 2025, the popular smoothie and juice chain Jamba introduced its exciting new “Hello Sunshine” prototype. This fresh design aims to elevate the customer experience and support the growth of its franchise network, all while staying true to the brand’s lively identity. With a focus on vibrant colors and customer engagement, the prototype is an invitation for everyone to enjoy a healthier lifestyle.

A Redesigned Experience

The newly unveiled prototype features a redesigned store layout that is set to transform how customers interact with the brand. By integrating modern elements, Jamba ensures that each visit is not just about drinking a smoothie—it’s about celebrating the entire experience. The consistent branding throughout the store reflects Jamba’s core values, with its signature bright orange color and the cheerful “Hello Sunshine” theme lighting up the atmosphere.

Cutting-Edge Features

Among the exciting updates are several key features designed to streamline operations:

  • Self-order kiosks: Say goodbye to long waits! Customers can place their orders at their own convenience with easy-to-use kiosks.
  • Digital marketing screens: These screens will showcase the latest promotions and menu items, enhancing customer engagement.
  • Dedicated digital order pickup zones: No more confusion on where to pick up your orders—these zones are designed with clarity and ease in mind.
  • Strategically placed “pause points”: Customers can take a moment to engage with the products creatively scattered around the store.

This modern design allows for standardized store formats that can adapt to various locations, whether it’s an in-line setup, an endcap model, or even a drive-thru option. Excitingly, Jamba also has plans to roll out these prototypes in high-traffic venues such as airports and hospitals, where quick and healthy options are always in demand.

Fresh Ingredients on Display

One thing that has always made Jamba special is its commitment to serving fresh ingredients. The new prototype retains this feature, allowing customers to watch as their smoothies are prepared right before their eyes. This not only adds to the personalization of each order but also builds trust in the quality of the products being served.

Franchise Support and Growth Opportunities

As Jamba expands, the role of franchisees becomes increasingly crucial. Nathan Louer, the Chief Brand Officer of Jamba, expressed that franchisees are vital to the brand’s success. To stimulate growth, Jamba is offering limited-time incentives for new franchise agreements signed by December 15, 2025. This strategic move highlights Jamba’s commitment to assisting franchisees while enhancing operational efficiency.

A Smooth and Seamless Consumer Experience

The newly updated layout is designed for a “seamless” consumer experience, ensuring that grab-and-go areas are clearly defined and easy to navigate. Such improvements not only make visits more convenient for customers but also help franchisees run their operations more effectively.

The Road Ahead

As of December 29, 2024, Jamba proudly boasts over 780 locations across 34 U.S. states and has also made its mark in various countries including South Korea and the Philippines. Further, Jamba is a member of the GoTo Foods family, which manages more than 6,900 restaurants and cafes globally. With the launch of the “Hello Sunshine” prototype, the future looks incredibly promising for Jamba, its franchisees, and all smoothie lovers.

Whether you’re a long-time fan or new to the Jamba scene, this innovative approach promises to make your next visit even more memorable. So, keep an eye out for the “Hello Sunshine” stores popping up near you!

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