News Summary
Explore the top ten essential books for social media marketing in 2020. From Gary Vaynerchuk’s ‘Crushing It!’ to Donald Miller’s ‘Storytelling for Marketing,’ these reads offer valuable insights and strategies that can transform your approach to digital marketing. Whether you’re a beginner or looking to enhance your skills, these books serve as critical resources for staying ahead in the evolving social media landscape.
10 Must-Read Social Media Marketing Books for 2020: Elevate Your Digital Strategy!
Hello, fellow digital marketers! If you’ve been looking for ways to supercharge your social media marketing strategy this year, you’re in for a treat. We’ve rounded up ten fantastic books that offer incredible insights and actionable tips to help you navigate the ever-evolving landscape of social media!
Why Books?
You might wonder, why books? Well, they offer a depth of knowledge and guidelines from industry leaders who have been in the trenches, learning what truly works. These experts share their firsthand experiences, making it easier for us to avoid pitfalls and embrace success. Plus, a good book can be like having a mentor sitting with you, guiding you step by step!
1. Crushing It! by Gary Vaynerchuk
First up is the ever-inspiring Gary Vaynerchuk’s “Crushing It!” With over 7.4 million followers on Instagram alone, he knows a thing or two about social media. This book emphasizes the importance of understanding various platforms and using them wisely. The key takeaways include practical tips that’ll keep you ahead in 2020, making it a must-read!
2. YouTube Growth Hacking by Jeff Abston
If you’re focusing on YouTube, Jeff Abston’s “YouTube Growth Hacking” is perfect for both beginners and those looking to enhance their existing skills. This book provides step-by-step guidelines for optimizing your YouTube marketing, ensuring you unlock the potential of video content.
3. Everybody Writes by Ann Handley
Content is king and Ann Handley’s “Everybody Writes” serves as a clear guide to creating engaging online content. It highlights the significance of writing in social media marketing, helping you hone your message so it resonates with your audience.
4. The Hidden Psychology of Viral Content by Derek
Derek’s captivating book dives deep into the hidden psychology behind viral content. Understanding this can give you the tools needed to create shares and interactions, ultimately enabling you to connect with a bigger audience.
5. The Choice Factory by Richard Shotton
In “The Choice Factory,” Richard Shotton teaches us behavioral analysis, which can be used to influence consumer decisions. Learning to read the psychological cues that drive buying choices will give you a significant edge in your campaigns.
6. The Art of Social Media by Guy Kawasaki and Peg Fitzpatrick
Guy Kawasaki and Peg Fitzpatrick’s book “The Art of Social Media” will guide you in making a significant impact online. Featuring interviews with prominent influencers, it emphasizes the importance of crafting a strong, appealing presence on social platforms.
7. LinkedIn for Business by Donna Serdula
If you’re interested in B2B marketing, “LinkedIn for Business” by Donna Serdula focuses on building valuable connections and creating engagement through LinkedIn, which is often overlooked by many businesses.
8. Instagram Marketing Secrets by Jeremy McGilvery
Having a solid grasp of Instagram marketing is essential in today’s world. Jeremy McGilvery’s “Instagram Marketing Secrets” lays out exciting strategies for harnessing the platform’s extensive user base for business growth.
9. Storytelling for Marketing by Donald Miller
Don’t underestimate the power of storytelling! In “Storytelling for Marketing,” Donald Miller reveals how integrating narratives into your marketing can help you connect with customers on a deeper level.
10. Innovate Your Strategy
As we wrap up our list, it’s clear that social media marketing is ever-changing. Each of these books provides a unique perspective, catering to both novices and those wanting to enhance their existing knowledge. Remember, it’s essential to stay on top of the trends and adapt your strategies according to where your audience is active.
What’s Your Book Recommendation?
Have you read any great books on social media marketing lately? We would love to hear your recommendations! Let’s share insights and foster innovation in our community. It’s time to banish mediocrity in our social media strategies and adapt the best practices from these insightful reads!
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Additional Resources
- Spiceworks: 10 Best Social Media Marketing Books to Read in 2020
- Social Media Examiner: How to Use Disruptive Storytelling to Thrive as a Marketer
- Forbes: Read These 10 Books to Master Content Creation in 2025
- Hootsuite: Social Media Manager Skills
- Encyclopedia Britannica: Social Media Marketing
